Pakistan's electric vehicle market has entered a full price war, with three Chinese brands launching new electric crossovers in a single month at prices that undercut the segment's early movers by more than a million rupees.
The newest entrants are bundling eight-year battery warranties, free home chargers and first-year insurance, while established players have responded with price protection promises for recent buyers to prevent order cancellations.
Dealers say the competition is rapidly educating the market: EV inquiries now outnumber hybrid inquiries in major cities, though buyers outside Karachi, Lahore and Islamabad remain cautious about charging access on intercity routes.